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Director of Marketing - FANGORIA

Since 1979, FANGORIA has lived in print and on-screen as one of the most influential horror brands in the industry, and has now been ushered into a digitally dominated world to thrive as an iconic genre media destination, honoring a 40+ year legacy through exciting, inclusive, and generation-spanning content, across multimedia platforms such as print, digital, studio (film and television), podcasts, merchandise and more. From design to content, to advertising, FANGORIA is a curated, celebratory experience of the horror genre. 

Now at FANGORIA we are looking for a Director of Marketing to join our passionate team. The ideal candidate should be a professional who is highly collaborative, has a proven ability to develop and execute marketing strategies across multiple channels, identify new ideas, and turn those ideas into big results. They have a deep understanding of digital marketing trends to drive fan engagement, cultivate subscriber loyalty, and build a dedicated fanbase. Finally, a strong candidate will have a genuine love for the horror genre, with the expertise to tap into the nuances of its passionate community and stay true to the brand. 

If you’ve got the vision, the drive, and the unrelenting passion for horror that matches our own, step into the shadows and join us in building the future of FANGORIA together. 

Responsibilities

* Identify, lead, and execute bold and disruptive marketing strategies to increase revenue across subscription, merchandise, and events, driving revenue growth, brand awareness and loyalty.
* Work closely with leadership to ensure marketing initiatives support and align with business objectives.
* Manage the customer journey, identify gaps and solutions to enhance the customer experience.
* Measure campaign performance with razor-sharp precision to ensure every strategy crushes and every dollar delivers a strong ROI.
* Plan and execute campaigns that attract, nurture and retain a multi-generational audience incorporating newer generations of horror fans with die-hard fans and international audiences.
* Work across departments (sales, editorial, website, operations) to optimize marketing initiatives.

Qualifications

* 6+ years in marketing, with a focus on media, entertainment, publishing, or niche fandoms.
* A proven ability to develop and execute marketing strategies across multiple channels, turning big ideas into big results.

Preferred Qualifications

* Bachelor’s degree in Marketing, Business, Communications, or a related field.
* Strong track record of increasing customer acquisition, retention, and monetization.
* Expertise in multimedia content strategies, SEO, social media, and paid media.
* Proficiency in marketing analytics tools to measure campaign effectiveness.

Professional Qualifications

* A portfolio showcasing your ability to lead killer marketing strategies that deliver results.
* Strong leadership, problem solving, and decision-making abilities.
* Comfort working in a fast-paced startup type environment that requires adaptability, creativity, and collaboration.
* Excellent communication (written and oral) and interpersonal skills.
* Demonstrated commitment, teamwork and collaboration in a professional setting.
* High energy level, focus and ability to work well in a startup type environment.
* Unquestionable professional integrity, credibility and character.

Additional Information

* Compensation will be market rate based on experience.
* Position will be contract-to-perm.

Why Fangoria?

FANGORIA’S Mission is to educate, entertain, and expand the reach of horror, honoring its rich legacy while actively shaping its future. As a trusted voice in the horror community, we are committed to bringing the genre to everyone, everywhere, preserving its history, and driving its evolution for generations to come. Come and join us in executing on our vision to be the global leader in horror entertainment.

Ready to Lead the Fright?

Let’s write the next chapter of horror history together.